IBASA KZN Launches Pro-Active Entrepreneurship Initiative At Memorable Breakfast Event – Story & Pictures by Sheetal Cross
The Institute of Business Advisors Southern Africa (IBASA), KwaZulu-Natal (KZN) used its inaugural breakfast session on the 27th November 2018 to promote the KZN Chapter’s Pro-active Entrepreneurship initiative. Held at Southern Sun’s Elangeni and Maharani Hotel in Durban, the event was sponsored by Old Mutual’s Agency Franchise Division and featured Mr Tony Vandayar (Old Mutual Broker & Agency Franchise Principal) and Keith Peters (Senior Legal Advisor – Old Mutual) as guest speakers.
The successful turnout included long-standing IBASA and KZN Chapter committee member, Dr Willem Bester of AMBC Technologies, who commended the institute for their efforts in developing entrepreneurs in the province. “Supporting small businesses is the first step. I joined IBASA, because they are a regulated body with certified and approved business advisors. Entrepreneurs can get valuable advice from IBASA business mentors, who have both experience and qualifications,” said Bester.
Also present was KZN IBASA Chairperson, Mr Brian Moodley, who explained that the main aim of the function was to create awareness amongst the business community of this industry body that serves Small and Medium-sized Enterprises (SME), business advisors, coaches, mentors, etc.
“We also wanted to highlight the need for tax advisors, accountants, and other consultants who operate in the SME space to become members of a professionally recognized business advisory industry body,” he said. The visionary Moodley further enthused about the main focus for 2019, whereby IBASA will be at the forefront of the Entrepreneurial Conversation in South Africa and to create a culture of Pro-active Entrepreneurship. That is why IBASA is a strategic partner for The African Dream Foundation’s school projects that encourages school learners to start thinking about entrepreneurship as a career option.
“We are planning three similar events for KZN in 2019, as well as the establishment of an IBASA Youth Chapter. The creation of the youth chapter will provide university graduates with an alternative career choice as a business advisor, coach or mentor. It will also provide these graduates with opportunities to mentor and guide new entrepreneurs from high schools, communities etc.,” said Moodley.
Non-members attending the event also remarked on the success of the initiative, after enjoying a range of presentations around financial planning strategies for businesses. Topics included short and long-term investment opportunities that help build a business, explanations of business insurance options and unpacking public relations tools to market companies with a small to zero budget.
Olivia Jones Symcox, a public relations consultant of 17-years and owner of Olivia Jones Communications (OJC), said, “It was a privilege to be part of the recent IBASA business breakfast event with some of the region’s top business advisors, consultants, coaches and mentors present. I would like to thank Mr. Moodley for the opportunity to talk about the importance of public relations and earned media for all businesses”. She added that the platform created awareness around many entrepreneurial options which business owners weren’t necessarily aware of, and created impactful networking opportunities that will benefit SME’s.